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Congrats... you are registered for the 8-Point Marketing Strategy waitlist

A marketing manager who is specifically trained to optimize your integrated marketing strategy will contact you to get started.

Ready to Plan Your Strategy? Let's Go!

Ready to get started! We are too! Let's get you scheduled to create your Industry Influencer 8-Point Marketing Plan. We will spend 90-minutes together planning your marketing strategy. On this call, we will help you decide if the best strategy is to promote your product, service, or primary brand message. Perhaps you would like to plan for holiday sale? Let's figure it out together. 

As a special thank you and to support locally-owned brands during challenging times created from the COVID-19 pandemic, we have included a few special FREE BONUS SERVICES! Keep reading, the last two are amazing! You'll see. 🙂

8-Point Marketing Strategy Plan Conference Call ($997)

Step 1

Together, we draft a plan to establish the best way to build your business by providing stellar customer experiences, keeping your customers engaged, and enticing them to stay in touch through your Industry Influencer 8-Point Integrated Marketing Strategies.

On this call we will:

1. Establish the goal. 2. Tools needed. 3. Plan to implement.

90 minutes strategy. 30 minutes Q&A

Getting Started: Basic Marketing Plan ($1997 value)

Step 2

You will gain access to Callahan's Marketing Questionnaire that will help us get to know your brand AND help you formulate details necessary to implement a successful marketing strategy. 

You will find a few questions about key areas:

1. The market (6 questions)

2. Partnerships (2 questions)

3. Referrals (just 1 question)

4. Revenue (5 questions)

5. Evaluating marketing efforts and acumen (18 questions - the big one)

6. Sales (5 questions)

7. Business goals (4 questions)

Tip: If you don't have a marketing plan this bonus will help you lay the groundwork. It can also be a integral part of your business plan!

50 Elements Industry Influencer's Website Must Have ($697 value)

Step 3

You will receive access to a private training of the 50 website elements your website must have to attract and engage more buyers. This presentation was a part of an exclusive training Callahan had with locally-owned brands in Charlotte, Atlanta and New York.

Your Ideal Buyer Persona ($497 value)

Step 4

The best marketing strategy is a targeted marketing strategy.

Your Ideal Buyer Persona is a semi-fictional representation of your Ideal Buyer - the customer who is most likely to buy from you AND who you are excited about working with.  

Your Ideal Buyer Persona will guide marketing tactics, product development as well as attract the most valuable audience, leads, and customers to your business.

Ps. All questions are mandatory in order to force you to make tough decisions. 🙂 

Reputation Audit ($297 value)

Step 5

Find out how negative reviews may be impacting your brand, your reputation and your revenue. You will receive a FREE Reputation Report AND instantly learn your reputation score. We will check over 30 directories at no cost to you. 

1. What customers are saying about you online

2. Search top business directories to discover errors and optimization issues

3. Discover how visible your business is online for potential customers to find you

You will receive a comprehensive analysis about all the customers who left reviews for you online - they will help you understand what you are doing well as well as highlight areas in your business that need your attention.

Chatbot ($750 value).  Custom-tailored with your brand identity

Step 5

Chatbots are software applications that are programmed to send targeted messages to your audience in a conversational interface, much like a live chat widget. They perform like digital agents and are used to interact with your audience to begin building meaningful relationships.

Chatbots anticipate the need of your Ideal Buyer, whether it be pointing them to the right product of interest,  directing them through to your sales team, or booking a reservation. Your chatbot is the extension of your brand and maximizes how your guests experience your brand.

SMS Stories Marketing Video ($875 value) Also custom-tailored!

Step 5

You are busy, your customers are busy. How do you get your buyer to pause to see you?  There are emails, commercials, quotes, jokes, drama and funnies all vying for your customer's attention on social. How do you break through the noise so your Ideal Buyer will stop scrolling?

How do you differentiate yourself from the competition? How do you position your brand as your buyer's obvious choice? As brand developers, we must be diligent in finding creative ways to get our customer's attention. A creative SMS Story would do just that.

Conversational style text messages are a unique and effective way to highlight your customer's pain point while offering a solution in the story. Genius!

Total Value: $6110

Today Save 50% $498.50

Use Coupon Code: 8POINTS 


Step 1

No questions asked.

We are so confident you're going to LOVE this package of marketing strategies, so if for any reason at all you don't love it or it's just not for you, just let us know within 30 days and we'll send you a refund.

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